杨雪滢
个人信息
Personal information
副教授 硕士生导师
教师拼音名称:yangxueying
出生日期:1978-12-02
电子邮箱:
入职时间:2000-07-01
所在单位:经济管理学院
职务:工商管理系党支部书记
学历:博士研究生毕业
办公地点:北湖西校区主楼532室
性别:女
联系方式:13756534577
学位:博士学位
在职信息:在职
毕业院校:天津大学经济管理学部
学科:工商管理其他专业会计学
管理科学与工程其他专业
企业管理
技术经济及管理
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所属单位:经济管理学院
发表刊物:Conference Publishing Services
项目来源:省、市、自治区社科基金项目
关键字:Consumer behavior; consumer behavior upgrading; industrial upgrading
摘要:This paper first analyzes the relevant theories of consumer behavior and consumer public consumption under the current situation.Then it provides the new opportunities and choices faced by traditional consumer industries, such as the change of consumer behavior in traditional offline business models such as education consumption, retail consumption, catering consumption and financial consumption. Finally discussing the long-term new consumption rise caused by the change of consumer orientation. This study will help enterprises in related industries to avoid industry reshuffle, lay out in advance, grasp new opportunities, and make policy recommendations for the government to support the development of related enterprises.
第一作者:杨雪滢
论文类型:论文集
页面范围:2
字数:1
是否译文:否
发表时间:2020-06-10